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August 12. 1904 RI 7 REBELYELL
<IV"- :'!

 

Mr. Farris Bryant
11": Capitol
Tallahassee. Fla .

Dear Mr. Bryant: 
Undoubtedly. you wtll be mlghty surprised to get a letter from a Kentucky Dlettller
when polttlcs are foremost On your tmnd today and in the weeks to come. Truth of
the matter ls WI: want to make sure you get word about our Southern Sour Mash
Bourbon Whlsltey Rebel Yell. betng made avatlable for you tn Atlantlc Ctty

Mr. John P Van thlde. who Is of course my Dad and our Setuor Proprtctor. has
been malong and selltng Bourbon for almost 70 years. He was asked recently. while
renunlsctng wuh a few old frtcnds. to explatn how thus old-fashioned Southern Flour
ban was made. He recalled I.th tn the olden days one of hls great Master Distillers
used the soft nattve wheat of the South. tnstead ol the harsher rye gram, tn the
making of lus very ltneet Bourbon He clanmed that tn combtnatton wuh the golden
lndlnn corn tt Imported an unforgettable tang to the whiskey. He called it the

"Tang of the South"

Bung hard pressed to satisfy even our Southern market. the llmlted supply has
caused us to steadfastly refuse shtpptng Rebel Yell north of the Mason-Dunn Line.
However. knowmg that many at our fnends who are makmg this short want to
Atlanttt Ctty tlua month would be thanppolnted to not ftndlng tltelr Invortte Southern
hen-rage. we art arrangmg With our New jersey dtstrtbuoor to brtng some in espec-
ially for you during the gala canton of the Convention.

Your Headquarters llutel should have lt nvatlable and. also. you should be able to
ftnd ll. tn the larger package stores near your hotel.

It you should bu) a bottle of Rebel Yell, ("Klssln' km" to our famous Old Fttzgeraldl
and we dlllCLKUI) hope you do, perhaps you would lllte to tell me. on the enclosed
post card, your upmlon of our Southern Sour Mash whtsltcy. For thls favor. l wlll
be pleased to send you an attractive set of Rebel Yell glassware.

Slncerely.

97W 

Jullnn P Van Wlnltle. jr.
Vlce President

 
 

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Enclosure