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TABLE 59.--Percent of Half and Half Sales Sold in Various Type Packages,
 April and October 1959

 Package Type Northwest : Northeast : Central : Tampa Bayd: Southeaste


 .--- .............Percent---
Glass Bottles:
 Gallon .... ................
 Half Gallon ....................
 Quart .... 12.30 .... 0.03 2.51
 Pint .... .... .... 0.23 1.78
 Half Pint .... ........ 0.07 0.19
 All Glass .... 12.30 .... 0.33 4.48

Paper Cartons:
 Half Gallon .... 1.56 1.16 ........
 Quart 50.92 53.87 26.63 29.28 54.33
 Pint 48.13 31.72 69.73 65.95 34.83
 Half Pint ... .... .... 4.44 4.33
 All Paper 99.05 87.15 97.52 99.67 93.49

Dispenser Cans:
 Five Gallon 0.95 0.55 2.48 .... 2.02

 Total 100.00 100.00 100.00 100.00 100.00


 Source:

 aBased
half and half

 bBased
half and half

 CBased
half and half


 Records of

on schedules
sales in the

on schedules
sales in the

on schedules
sales in the


individual firms.

from 6 plants handling
market area.

from 7 plants handling
market area.

from 5 plants handling
market area.


76.70 percent of total


45.21 percent of total


84.07 percent of total


 dBased on schedules from 11 plants handling 91.76 percent of
total half and half sales in the market area.

 eBased on schedules from 14 plants handling 99.01 percent of
total half and half sales in the market area.