TLP 01-2 TEACHING AND LEARNING PAPER SERIES The goal of the Teaching and Learning paper Series is to improve, enhance, and enrich the teaching and learning environment in the department, college, university, and profession through the publication of papers on teaching philosophies and techniques, curricular issues, and case studies. Papers are circulated without formal review by the Food and Resource Economics Department and thus the content is the sole responsibility of the faculty author or co-author. ( UNIVERSITY OF *FLORIDA Institute of Food and Agricultural Sciences Food and Resource Economics Department Gainesville, Florida 32611 ENHANCING BUYER/SELLER RELATIONSHIPS IN THE CLASSROOM by Mark A. Wade Teaching and Learning Paper TLP 01-2 May 2001