Table 10.--Study firms' evaluations of Florida and California celery color

 Description of Color
Market Area and Description of ColorAttitude
Firm Size Class Florida Calif. No Toward Comments
 Greener Greener Difference Fla. Color


Philadelphia

 Large X Negative
 Large X Neutral Florida early season celery darker.
 Large X Positive Lighter color indicates deteriora-
 tion.
 Large X Neutral
 Small X Neutral "Mellow" green: good; "poison"
 green: bitter.
 Small X Negative Prefer lighter green.
 Small X Neutral California more bleached.

Boston

 Large X Negative Florida usually too green.
 Medium X Neutral Florida greener, especially early
 and late season.
 Medium X Negative Sometimes undesirable.
 Medium X Neutral Color good this year.
 Medium X Neutral Color is not a factor if taste is
 not affected.
 Medium X Neutral ---
 Small X Neutral Well-bleached this year.
 Small X Neutral ---
 Small X Neutral Florida greener in past.
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