Table 16. --FOB packinghouse Florida grape fruit, retail 1964-65 prices through for white, 1976-77 seedless, seasons Retail Season Florida value r equivalent 1-3/5 bu. FOB-retail price packinghouse margin Percent Actual .of retail value -3/5 - $ bushel equivalent - Percent 6.45 10.57 10.00 1964-65 1965-66 1966-67 1967-68 1968-69 1969-70 1970-71 1971 10.85 11.03 11.48 11.22 12.54 13.47 13.97 15.02 14.48 15.76 1972-73 1973-74 1974-75 1975-76 1976-77 6.82 9.40 9.22 10.08 Source: [21]. asix-month weighted packed in two 4/5-bushel and Pittsburgh. Returns average cartons, (Nov -Apr average to retailer white for Atlanta, saleable seedless Boston, fruit size Chicago (3 percent allowance loss incurred during marketing processes). price bWeighted all reported by area price Florida calculated from Interior Indian River Citrus Mutual _~ I _ __ 'IIII II I I I I II I __ _ ___ ~