8 TRUE RICHES; OR, “Not a bit of it—not a bit of it! Had I asked her three dollars a yard, she would have wanted it for two. So I said six, to begin with, expecting to fall extensively; and, to put a good face on the matter, told her that it cost within a fraction of what’ I asked to make the importation—remarking, at the same time, that the goods were too rich in quality to bear a profit, and were only kept as a matter of accommodation to certain customers.”’ ‘“‘ And she bought at five ?” ‘Yes; thinking she had obtained the velvet at seventy-five cents a yard less than its cost. Gene- rous customer, truly!” ‘While you, in reality, made two dollars and a half on every yard she bought.” *¢ Precisely that sum.”’ ‘She had six yards.”’ : “Yes; out of which we made a clear profit of fifteen dollars. That will do, I’m thinking. Opera- tions like this count up fast.”’ “Very fast. But, Mr. Jasper” * But what, Edward ?” ‘Ts it altogether prudent to multiply operations of this character? Won't it make for you a bad reputation, and thus diminish, instead of increasing, your custom ?”’ ‘“‘T fear nothing of the kind. One-half the peo- ple are not satisfied unless you cheat them. I’ve handled the yardstick, off and on, for the last fif- teen or twenty years, and I think my observation during that time is worth something. It tells me this—that a bold face, a smooth tongue, and an easy conscience are worth more in our business than