GEOGRAPHY OF CENTRAL FLORIDA 287

 NEWSPAPERS AND OTHER PERIODICALS
 From a 1920 newspaper directory of the United States it appears that there are in central Florida about 14 daily, 3 semiweekly and 46 weekly newspapers (some of the weeklies being weekly editions of dailies, however, and not independent enterprises), besides io special publications (mostly weekly) for agriculturists, college students, ministers, motorists, labor unionists, Cubans or negroes. Their average circulation cannot be estimated closely, because the individual figures are not given in some cases, some papers are printed only part of the year, some have a larger circulation in winter than in summer, etc. But there must be about 450,000 papers printed each week, enough to give every family, white and black, a paper every day. This is doubtless above the State average, for in 1909, according to the census, the aggregate circulation of all periodicals printed in Florida was about 700,000 per week, or four a week per family.* Of course many copies, especially of Tampa papers, go outside of central Florida, but this must be much more than counterbalanced by publications coming in from other sections and states, and the total number of papers read may be as much as two a day per family, or three a day per white family.
 It is hardly worth while to give statistics by regions, for probably no paper has its circulation confined to one region; but outside of Tampa those of largest circulation are in the western division of the flatwoods, averaging about 5,700 per week normally. Those in St. Petersburg claim a doubled circulation in the tourist season, and one of them distributes its whole edition gratuitously on days when the sun does not shine previous to the hour of printing.

 *In the whole United States at the same time the number of papers printed was about eleven a week per family, but the number read may be much less, for the number coming in from foreign countries must be less than the number exported to Canada, etc.